When A 1.25% Improvement Is Really A 24.55% Improvement – Tiny Improvements In Digital Marketing & Their Real Impact

If you are spending any amount of money on paid digital advertising, like Google Ads, or Facebook Ads, you are likely involved in a constant battle for tiny improvements. Tiny improvements on a variety of metrics that don’t immediately and obviously reflect what is happening at the bottom line.. CTR, CVR, Bounce Rate and many […]